Our social media strategy led to a 20% increase in engagement, while effective team leadership fostered a collaborative environment that encouraged creativity and efficiency, culminating in the timely and successful execution of all campaign elements. By implementing a streamlined project management approach using Agile methodologies, we reduced the average time spent on task coordination by 30%, allowing the team to focus more on creative and strategic activities.

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Skillfully led the Milo Nutriactiv launch, ensuring it met its deadlines promptly. Showcased adept project management skills, ensuring smooth teamwork and problem-solving. Devised tailored marketing tactics that sparked a significant rise in brand awareness, cementing Milo Nutriactiv's presence. Achieved tangible outcomes, highlighting prowess in project management amid a bustling market scene. Excitingly, Milo Nutriactiv is now available at your nearest minimarket. Let's grab yours now!

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Managed the development and deployment of the Nutri Quiz and Running Game campaigns, optimizing resources and timelines to ensure timely completion within project constraints. Showed tangible results with increased user engagement and a 13% increase in website traffic through these campaigns. Promoted both games across Milo's social media channels and other digital marketing platforms to drive traffic to the website, maximizing reach and engagement. Integrated lead capture forms within the games to collect user information for future marketing initiatives, enabling personalized communication and fostering long-term relationships with customers.

As Project Manager for the Milo Active Indonesia Race (MAIR), we manage this annual running event efficiently, ensuring it achieves its goals and expands its reach. In 2023, MILO managed to sell 13,000 tickets for the event in Jakarta. Leading a diverse team, I fostered collaboration and motivation, which resulted in the smooth execution of events in various major cities by 2024. By tailoring marketing strategies to target specific demographics and enhancing the attendee experience through personalized engagement, I significantly increased brand awareness and community involvement. This successful expansion highlights my expertise in project management and my ability to execute large-scale projects in a dynamic environment.

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As the Project Manager for Dancow Fortigro's "The Perfect Mom Exam" campaign, I successfully launched an initiative that empowered over 1 million mothers, increasing brand engagement by 40% , we ensured the campaign resonated deeply with mothers and was positively received. Through strategic planning and a targeted approach, I redefined societal perceptions of motherhood and strengthened Dancow's long-term commitment to supporting mothers, demonstrating my expertise in project management and delivering impactful, large-scale campaigns..

2x Bronze
in Citra Pariwara
Awards 2022

2x Gold & 1 Bronze
in MEA 2023

1 Gold
in MMA 2023

Awards

As the Project Manager for McDonald's Wi-Fries campaign, I successfully led an initiative that integrated a speed test into the McDonald's app, rewarding users with French Fries and fast Wi-Fi for experiencing slow Wi-Fi at home. This campaign resulted in a 60% increase in app traffic, with 45% of vouchers claimed, attracting 7,000,000 app users and engaging customers across 269 restaurants. Through strategic coordination with developers and marketing teams, I ensured seamless execution and targeted tech-savvy consumers, driving significant results and enhancing customer experiences both digitally and in-store.

2x Silver & 6 Bronze
in Citra Pariwara Awards 2023

1x GRANDE & 1x Silver in Adfest Awards 2024

Indonesia's first ever Grande Lotus at ADFEST 2024 🔥

Awards